Upgrade Your

Content Marketing Efforts

Man with short brown hair and beard smiling, wearing a black shirt.
Geometric pattern with beige and black shapes forming a repetitive design resembling abstract letters or symbols.
PureGym logo with stylized letter 'P' and circle
Logo of Originality.ai with a stylized brain icon on the left followed by the text 'Originality.ai' in lowercase letters.
TestGorilla logo with stylized gorilla face icon.
La Redoute logo in black text
NP Digital logo with a square frame around 'NP' and the word 'digital' next to it.
Connecteam logo with infinity symbol design.
The word "Eleven" with an underline in dark letters on a white background.
"foundr" logo in bold black font on transparent background.

Featured Case Study

SEO analytics graph showing average organic traffic from March 2023 to January 2025 with a noticeable increase in early 2025.

Originality.ai

When I first started working with Originality.ai, I was blown away by the internal team’s desire to improve their organic traffic efforts, as well as their openness to trying new things and thinking outside of the box.

The results speak for themselves.

Read full case study
  • GWContent is a content marketing consultancy dedicated to creating SEO and AEO-friendly, value-driven content. I combine writing, strategy, and optimisation to help brands tell stories, drive organic traffic, and build authority in competitive niches.

  • I work with businesses, founders, and digital teams who want high-impact content that performs. Whether you’re a startup, scale-up, or established brand, if you care about quality, SEO, and long-term growth, GWContent is for you.

  • GWContent stands out because I truly care. It’s not just about putting words on pages, but about results. I offer hands-on consulting, deep strategic insight, and an understanding of generative AI, SEO best practices, and storytelling. Clients cite our attention to detail, timely communication, and measurable growth.

  • My service suite spans content strategy, SEO content creation, blog writing, case studies, content audits, and ongoing content support. I guide you from ideation to publication with a focus on quality, consistency, and optimization.

  • I integrate SEO (and AEO) best practices at every stage, from keyword research, content structure, internal linking, metadata, to readability. My work balances human voice and keyword intent, so your content both resonates with readers and ranks in search and on LLMs.

  • Yes! I showcase case studies and client testimonials that demonstrate organic traffic growth, engagement gains, and improved authority. Clients like Originality.ai highlight real KPI lifts after working with GWContent. I also have many more I can share on request.

  • GWContent is run by a solo consultant. Every project is led directly by me, from strategy to execution. Unlike larger agencies where work is passed between account managers and juniors, clients work with one point of contact who handles everything with care and expertise.

  • I offer custom proposals based on project scope, content volume, and strategic depth. Whether you want a one-time content overhaul, ongoing blog support, or full content strategy, I tailor pricing to match your goals and budget.

  • Content ROI doesn’t happen overnight, but with consistent quality, proper SEO, and strategic promotion, clients typically begin to see organic traffic gains, engagement, and ranking improvements within 3–6 months.

  • Reach out via our Contact page or submit a consultation request. I’ll review your needs, audit your current content, and propose a content roadmap that helps you scale your brand narrative and organic growth.